What is your organization mission statement and values?

The Manitoba Fitness Council Inc. is a non-profit organization dedicated to promoting quality in fitness leadership in order to provide Manitobans with safe, effective and enjoyable physical activity programs. The MFC was formed in 1986 in response to a need for standardized training and recognized accreditation within the growing fitness industry. Since that time, the organization has broadened its mandate to include public education and advocacy for physical activity. MFC’s vision is one of a vibrant province where people are active and healthy.

What types of programs, services or events is your organization currently offering?

We offer weekly online workshops for professional development for fitness leaders an personal trainers. We also offer 10 different fitness leader certification options for people in Manitoba. Many of our certifications are offered online as well as in person.

Are there any upcoming programs, projects or event your organization would like to share?

We are currently working on a marketing campaign to get people back to the gym and back to regular physical activity. Look for commercials and social media messages which will be coming in the next few months. We have many certification courses available online, even online live.

What are the two or three biggest challenges your organization face?

We have lost a lot of fitness leaders throughout the pandemic, the need is still there and the classes are still there but we lost up to 15% of fitness leaders in the province. We are in the process of rebuilding these numbers and adding leaders that can inspire others to be active.

How many employees are currently employed in your organization?

• We have two full-time staff a part-time staff and 15+ contract staff.

Can you give us some two or three points of pride?

• We have been around for almost 35 years!
• We have worked with our partners across Canada to ensure that our certifications are relevant and represent best practice in the fitness industry
• We are easy to talk to.. have a question about fitness leader certification. we can help you understand it..